Products

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Merge is a leader in developing dynamic, integrated marketing-focused products that provide deep insight and visibility into user actions and behavior enabling your company to deliver the right message, to the right target at the right time to drive real marketing ROI.

The Merge Active Marketing Platform (AMP) is a new generation interactive web solution that allows organizations to deliver highly personalized and persuasive online experiences to enhance relationships, increase revenue, and drive marketing ROI. Designed for web marketers and communicators Merge AMP is a Java-based platform built on an open standards framework that combines content management, collaborative tools, and marketing automation with analytics.

From the core active marketing platform, deploy an external Website with Merge iSite; an extranet or intranet with Merge inSite; manage multiple or micro-Websites with Merge multiSite; and deploy eDetailing and e-learning applictions with Merge RX.

Merge is a leader in developing dynamic, integrated marketing-focused products that provide deep insight and visibility into user actions and behavior enabling your company to deliver the right message, to the right target at the right time to drive real marketing ROI.

The Merge Active Marketing Platform (AMP) is a new generation interactive web solution that allows organizations to deliver highly personalized and persuasive online experiences to enhance relationships, increase revenue, and drive marketing ROI. Designed for web marketers and communicators Merge AMP is a Java-based platform built on an open standards framework that combines content management, collaborative tools, and marketing automation with analytics.

From the core active marketing platform, deploy an external Website with Merge iSite; an extranet or intranet with Merge inSite; manage multiple or micro-Websites with Merge multiSite; and deploy eDetailing and e-learning applictions with Merge RX.

Empower non-technical business users to contribute and manage content
Get actionable reporting on all customer actions and interactions
Provide targeted information & content at key trigger points to reduce wasted marketing efforts
Attract and retain profitable customers
Improve and build two-way customer relationships
Understand customer needs and generate better user experiences
Improve and deliver consistent corporate branding
Provide a platform from which to launch future services more efficiently and with less costs

Web Content Management
User Management & Segmentation
Web Reporting and Analytics
Document and Digital Asset Management
Campaign Management
Collaboration Tools
Integrated Search
Integrated e-Business Suite
Development Platform for customization

For more information download the Merge AMP product brochure:

Learn more about active marketing platforms in this free Whitepaper:

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